GUDA+IDEAS(R) - Slow Design Thinking

Nowadays, innovation systems need to impact the organizations at all levels, from human resources to product development and management. Innovation is not solely the actuator and ignitor of change within a business setting, it is the driving force of change. Innovation as we see and create it, is the power source to  rethink  and  redesign  companies facing “ change ” challenges.  In itself, innovation is the  process  that allows you to  discover your organization  into detail, to  adapt  it,  transform  it and “ act ”. In our vision and mindset, innovation & learning go hand in hand. Any innovation driven organization needs to be a “ learning organization ” as well in order to successfully realize its strategy. Both complex and hyper knowledgeable markets and consumers require and even impose such an approach. We subsequently developed an  integrated vision/approach   for innovation and learning  based on our two bodies of knowledge and scientific research projects.

Start “MAKING AND CREATING” instead of just “overthinking” it!If you ask CEOs today what the most important current issue is which needs to be implemented within their company, most probably the answer will be:  “to build and promote an innovation and creativity culture within our organization”. If you subsequently ask them: “and how are you planning on realizing this challenge?”...the mousetrap reveals itself! Either they will tell you that they have  outsourced  this challenge to one of the  big consultancy  firms or to a government-financed institution, and that they are paying them to audit and create the innovation strategy vision on the one hand and furthermore develop all including guidelines & manuals, operational processes, working norms and performance metrics on the other hand. To be clear, we are talking here about the same  ‘old school’ approaches , models and tools, but this time neatly dressed up under the  sexy terminology  of “innovation”, fashionably

How relevant is scientific “fundamental” research in today’s world? Let’s start with the following question:  What is the usefulness of  fundamental scientific research if the only known goal is to share the results  between academic peers  in scientific conferences and to publish it in  unreadable  scientific journals and books full of  philosophical frames  and  closed dogmas ? What is their relevance if often the gathered and published data and results are based on samples or comparisons gathered by or through students within university contexts  instead of real life data ? To have an academic career in today’s world where a lot of focus and importance is being placed on participating in  top-ranked conferences  and publishing in  ditto journals , most of the time implies being obliged to enter and participate in the system, which is often the only way to achieve recognition and academic merit.  This existing system, which has been developed many years ago, is basically ba